Fusion Blog

Being able to speak about your business with passion, authenticity and confidence is critical. However many business owners find the idea of public speaking daunting... even terrifying and when asked to speak about their business they get tongue-tied and fail to articulate just how awesome their business is. ..

Congratulations to the winners of the Business Fusion 2011 Awards which were announced at our Bollywood Awards Night held last Saturday night at The Old Melbourne Hotel. It was a great night with lots of fun and laughs. ..

Great leaders have certain qualities, skills and attributes. If you are looking to grow you business you may find it useful to quickly review the list and score yourself in each area out of 10, with 1 being not good at all to 10 being amazing in that area.  ..

How to Play the Big Business Game

There are countless reasons as to why a person may decide to start or purchase a business… but it usually comes down to the fact that a business is the best chance they have of achieving that dream lifestyle (unless they of course win Lotto!).

However life as a business owner can sometimes seem far from a “dream lifestyle” with long hours and all too often inadequate reward. And the reality is that far too many small businesses get stuck being just that… a small business.  ..

Every day we all get bombarded with “stuff”… It is overwhelming and it seems to be fired at us from every direction. In fact, some days it can feel like there is a big canon parked just over the horizon continually shooting "stuff" at us. We spend our time ducking and dodging the firing line only to find that Double-Agent “Stuff” Saboteur is also shooting at us us from point blank range…

It's exhausting and and all we really want is some respite from it… just a little rest so we can breathe… do you remember how to breathe? Do you remember what it feels like to relax while you feel the air rushing into your lungs invigorating your energy levels.  ..

A wonderful colleague of mine, Jim Bunch always says…. “Life is a team sport” and he’s so right. Think about it…everything significant that you have achieved in your life required the assistance of others, didn’t it?

I recently returned from the USA where I spent an amazing week with 270 people who are motivated and focused on making a difference in the world. It was an amazing experience and I now have many new friends who are now helping, supporting and holding me accountable for moving towards my goals. There is no doubt in my mind that my network is the most powerful resource that I have.  ..

Which is the better description of you?An opportunity seeker or a  strategic thinker?

Are you unsure of what marketing tactics work the best for you? Do you have a thirst for new knowledge BUT struggle with implementing the myriad of marketing tactics available? Are you sometimes disappointed with your marketing results? Do you find that the implementation of the greatest marketing ideas is often much harder than you thought? ..